Tuesday, January 14, 2020 / by Jordana Tobel
Here are 3 things that you’ll want to make sure you discuss with your agent (click below to watch the video):
1. What does your social media marketing plan look like?
Here at Premier Listings, we have a strong presence on Social Media – including Instagram, Facebook, LinkedIn, You Tube and more. Every listing receives dedicated posts to get your home in front of more buyers. Even better, every listing has a social media budget and we will pay to have your home show up in front of the right buyers. The most amazing thing about today’s social media is that we have a ton of information that we can use to target ads correctly. The truth is that in today’s world, we are lucky enough to have access to everyone’s pockets. What do I mean by that? Well, everyone carries a phone in their pocket, and most of those people are looking at their phone at various times throughout the day. Social Media companies collect tons of information including what users are viewing. We can then choose who we want to show our post to, that way we can make sure that your home shows up to real buyers looking at homes in your area and at your price point.
2. What steps will you take to drive traffic to my property online?
Every property listing that we take at Premier Listings will receive its own website and landing pages. We use Google and YouTube to drive traffic to your site. Did you know that YouTube is owned by Google? That means a little secret to getting your home to show up in Google is to post a video with the right keywords. Those are just some of the tricks that we recommend to gain as much traffic as you can to your home online.
3. What makes your digital marketing plan different from others?
In addition to our social media plan and your own website and landing pages, our digital marketing strategy is unique because we have a database of almost 30,000 buyers looking for homes in South Florida. Before we even list your home, we will do a reverse look up and proactively reach out to any buyer in our database who was clicked on a similar home or has similar criteria.
In today’s world, if you are not marketing your home correctly online, you’re simply not marketing your home. Do your research and find a company that has a strong strategy in place to get your home sold.